Innovation Lab Coming Soon
Researching the future of staff identity, workwear innovation and operational efficiency across hospitality, gaming and service industries.
Launching in 2027.
We believe uniforms should become smarter, more functional and more connected to everyday operations.
Research focus areas
What we are exploring
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Smart textiles
Fabrics that carry function: durability, comfort and subtle technology.
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Operational efficiency
Workwear designed around the real rhythm of a shift.
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Sustainable materials
Lower-impact materials that still meet a premium standard.
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Connected workwear
Uniforms that talk to everyday operations, quietly.
Roadmap
From research to 2027
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Research
Studying how staff actually work, and where a uniform can do more.
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Prototype
Turning ideas into wearable pieces we can test against a real shift.
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Pilot
Trialling with partners on the floor, and refining from what we learn.
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2027 Launch
Bringing the first Innovation Lab pieces to market.
The Innovation Lab is our research programme, running alongside client work: a place to test how far a uniform can carry function without giving up the discretion a premium brand depends on. What proves itself in testing goes into production.
Want to follow the Innovation Lab?
Tell us what your teams need and we will keep you posted as the programme develops.
Register your interest